A case study of a social marketing brand: The image of cycling in the UK (2011)
Presentation / Conference Contribution

From transparency to invisibility: the implications of different behaviour change mechanisms for social marketers (2011)
Presentation / Conference Contribution

Social marketing-based strategy for obesity interventions (2008)
Report

Terms of reference for this project

We were requested by Dr Julia Verne to provide a literature-based, judgement-based (i.e. no new primary research) draft social marketing strategy for addressing the rising rates of obesity within the South West... Read More about Social marketing-based strategy for obesity interventions.

"Lighting the touchpaper. How social marketing can help ignite Active Bristol”. Report for Active Bristol (2008)
Report

Lighting the touchpaper. How social marketing can help ignite active Bristol (2008)
Report

Social marketing based strategy for obesity interventions (2008)
Report

Barriers to exercise for young adults (2007)
Presentation / Conference Contribution