Sun protection: North and South – A comparison of attitudes and behaviours of young adults in the UK and NZ: Implications for UK interventions
(2011)
Presentation / Conference
Eagle, L., Jones, S., Kemp, G., Hawkins, J., Bulmer, S., & Verne, J. (2011, April). Sun protection: North and South – A comparison of attitudes and behaviours of young adults in the UK and NZ: Implications for UK interventions. Paper presented at 2011 World Social Marketing Conference, Dublin, Ireland
Outputs (7)
Who can you trust? Deciphering decline in trust of government-sponsored sources of health information (2011)
Presentation / Conference
Eagle, L., Jones, S., & Kemp, G. (2011, April). Who can you trust? Deciphering decline in trust of government-sponsored sources of health information. Paper presented at The 2nd World Non-Profit and Social Marketing Conference, Dublin, Ireland
Segmentation strategies for strengthening sun protection behaviours within the UK (2011)
Presentation / Conference
Jones, S., Eagle, L., Kemp, G., Scammell, K., Naumann, L., & Hiom, S. (2011, April). Segmentation strategies for strengthening sun protection behaviours within the UK. Paper presented at The 2nd World Non-Profit and Social Marketing Conference, Dublin, Ireland
The bronze debate: Looking gold verses getting old (2009)
Presentation / Conference
Kemp, G., & Eagle, L. (2009, June). The bronze debate: Looking gold verses getting old. Paper presented at 8th International Congress of the International Association on Public and Non-profit Marketing, Valencia, Spain
Key principles of social marketing (2009)
Presentation / Conference
Eagle, L., & Kemp, G. (2009, June). Key principles of social marketing. Presented at South West Public Health Observatory Quarterly Health Intelligence Analysts Seminar, Taunton, UK
Accentuating the positives or negatives: The impact of message framing on health communication effectiveness (2009)
Presentation / Conference
Eagle, L., Kemp, G., & Jones, S. (2009, June). Accentuating the positives or negatives: The impact of message framing on health communication effectiveness. Paper presented at South West Public Health Annual Scientific Conference, Weston Super Mare
Shared meanings or missed opportunities? The implications of functional health literacy for social marketing interventions (2008)
Presentation / Conference
Kemp, G., & Eagle, L. (2008, June). Shared meanings or missed opportunities? The implications of functional health literacy for social marketing interventions. Paper presented at 8th International Congress on Public and Nonprofit Marketing, Szeged, Hungary