Building a FTSE 100 company by hitting the sweet spot of strategy: An interview with Rod Aldridge OBE
(2009)
Journal Article
O'Regan, N., & Ghobadian, A. (2009). Building a FTSE 100 company by hitting the sweet spot of strategy: An interview with Rod Aldridge OBE. Journal of Strategy and Management, 2(2), 188-195. https://doi.org/10.1108/17554250910965335
© 2009, © Emerald Group Publishing Limited. Purpose – The purpose of this paper is to present the views of Rod Aldridge OBE on building the strategy of a FTSE 100 company. Design/methodology/approach – The paper takes the form of an interview. Findin... Read More about Building a FTSE 100 company by hitting the sweet spot of strategy: An interview with Rod Aldridge OBE.