All Outputs (112)

"UK social marketing academic capacity mapping”. Report for National Social Marketing Centre, London (2008)
Report
Eagle, L., Kemp, G., McDowell, R., & Warren, S. (2008). "UK social marketing academic capacity mapping”. Report for National Social Marketing Centre, London

Social marketing based strategy for sun protection interventions. Report for South West Public Health Observatory, Bristol (2008)
Report
Eagle, L., Kemp, G., & Tapp, A. (2008). Social marketing based strategy for sun protection interventions. Report for South West Public Health Observatory, Bristol

Geared for action. Developing the generic financial advice service. Report for National Social Marketing Centre, London (2008)
Report
French, J., Tapp, A., Eagle, L., Keown, D., & O'Reilly, N. (2008). Geared for action. Developing the generic financial advice service. Report for National Social Marketing Centre, London

"Lighting the touchpaper. How social marketing can help ignite Active Bristol”. Report for Active Bristol (2008)
Report
Tapp, A., Eagle, L., Bird, S., & Spotswood, F. (2008). "Lighting the touchpaper. How social marketing can help ignite Active Bristol”. Report for Active Bristol

Teaching business ethics / marketing ethics – who, when, with what objectives, via what methods – and what difference can it make? (2006)
Report
Brennan, R., & Eagle, L. (2006). Teaching business ethics / marketing ethics – who, when, with what objectives, via what methods – and what difference can it make?

Analyzing advergames: Active diversions or actually deception (2006)
Report
Dahl, S., Eagle, L., & Baez, C. (2006). Analyzing advergames: Active diversions or actually deception

Gender isn't an issue! Case studies of exemplary practice in promoting gender equality and diversity in local authorities (2005)
Report
Broussine, M., & Fox, P. (2005). Gender isn't an issue! Case studies of exemplary practice in promoting gender equality and diversity in local authorities

Report of an inquiry, the aims of which were: 1)Develop case studies which demonstrate exemplary practice in progress towards gender equality in five selected local authorities. 2)Identify the systemic and cultural factors, working styles and... Read More about Gender isn't an issue! Case studies of exemplary practice in promoting gender equality and diversity in local authorities.

Integrated marketing communication in small businesses (2005)
Report
Davison, A., Bulmer, S., & Eagle, L. (2005). Integrated marketing communication in small businesses

Commercial media literacy: What does it do, to whom - and does it matter? (2005)
Report
Eagle, L. (2005). Commercial media literacy: What does it do, to whom - and does it matter?

Students as customers: Why the customer concept may not be right… And students might not know what they need (2005)
Report
Eagle, L., & Brennan, R. (2005). Students as customers: Why the customer concept may not be right… And students might not know what they need

Cooperation, compliance and concordance: Investigating ways of improving adherence to prescribed medication (2005)
Report
Eagle, L., Hawkins, J., & Reid, J. (2005). Cooperation, compliance and concordance: Investigating ways of improving adherence to prescribed medication

Cross-cultural comparison of food in the children’s media environment in New Zealand and Japan (2004)
Report
Hawkins, J., Eagle, L., & Bulmer, S. (2004). Cross-cultural comparison of food in the children’s media environment in New Zealand and Japan

Bringing policies to life: The vital role of front line managers in people management (2003)
Report
Hutchinson, S., & Purcell, J. (2003). Bringing policies to life: The vital role of front line managers in people management

Understanding the people and performance link: Unlocking the black box (2003)
Report
Purcell, J., Kinnie, N., Hutchinson, S., Rayton, B., & Swart, J. (2003). Understanding the people and performance link: Unlocking the black box

The "Obesity Epidemic": Complex causes, controversial cures – Implications for marketing communications (2003)
Report
Eagle, L., Bulmer, S., & Hawkins, J. (2003). The "Obesity Epidemic": Complex causes, controversial cures – Implications for marketing communications

Consumer perspectives on medication, medical professionals and the impact of the promotion of medications direct to consumers (2003)
Report
Eagle, L., & Chamberlain, K. C. (2003). Consumer perspectives on medication, medical professionals and the impact of the promotion of medications direct to consumers

DTC: Dogma, doubts, diversity and divergence: Perspectives from the medical professions regarding the impact of the promotion of medications direct to consumers (2003)
Report
Eagle, L., & Chamberlain, K. C. (2003). DTC: Dogma, doubts, diversity and divergence: Perspectives from the medical professions regarding the impact of the promotion of medications direct to consumers

Advertising in mature markets (2003)
Report
Eagle, L., Rose, L. C., & Kitchen, P. J. (2003). Advertising in mature markets

Marketing communications implications of children’s new electronic media use (2002)
Report
Eagle, L., & Chamberlain, K. C. (2002). Marketing communications implications of children’s new electronic media use

Direct to the consumer promotion of medication to retail pharmacists: A missing link in the debate (2002)
Report
Eagle, L., Chamberlain, K. C., & Zou, L. (2002). Direct to the consumer promotion of medication to retail pharmacists: A missing link in the debate