Skip to main content

Research Repository

Advanced Search

Advertising in mature markets

Eagle, Lynne; Rose, L. C.; Kitchen, Philip J

Authors

Lynne Eagle

L. C. Rose

Philip J Kitchen



Citation

Eagle, L., Rose, L. C., & Kitchen, P. J. (2003). Advertising in mature markets

Report Type Discussion Paper
Publication Date Jan 1, 2003
Peer Reviewed Peer Reviewed
Keywords advertising, mature markets
Public URL https://uwe-repository.worktribe.com/output/1073081
Publisher URL http://www.massey.ac.nz/massey/home.cfm


Downloadable Citations