All Outputs (65)

The changing face of marketing academia: What can we learn from commercial market research and practitioners? (2004)
Journal Article
Tapp, A. (2004). The changing face of marketing academia: What can we learn from commercial market research and practitioners?. European Journal of Marketing, 38(5/6), 492-499. https://doi.org/10.1108/03090560410529178

This commentary was stimulated by two things. First, the apparently growing concerns within marketing academia with the gap between academia and practice. Throughout Europe academics are expressing the need to link their work closely with practitione... Read More about The changing face of marketing academia: What can we learn from commercial market research and practitioners?.

Polls as marketing weapons: Implications for the market research industry (2004)
Journal Article
Nancarrow, C., Tinson, J., & Evans, M. (2004). Polls as marketing weapons: Implications for the market research industry. Journal of Marketing Management, 20(5-6), 639-655. https://doi.org/10.1362/0267257041324016

High performance work systems and workplace partnership: A case study of aerospace workers (2004)
Journal Article
Danford, A., Richardson, M., Stewart, P., Tailby, S., & Upchurch, M. (2004). High performance work systems and workplace partnership: A case study of aerospace workers. New Technology, Work and Employment, 19(1), 14-29. https://doi.org/10.1111/j.1468-005X.2004.00125.x

This article provides case study analysis of the impact of high performance work practices and workplace partnership on skilled workers in the UK's aerospace industry. In contrast to assumptions that such practices increase empowerment and participat... Read More about High performance work systems and workplace partnership: A case study of aerospace workers.

Practitioners' perspectives on the UK cost of capital (2004)
Journal Article
McLaney, E., Pointon, J., Thomas, M., & Tucker, J. (2004). Practitioners' perspectives on the UK cost of capital. European Journal of Finance, 10(2), 123-138. https://doi.org/10.1080/1351847032000137401

The aims of this study were to determine how UK finance practitioners derive and review the cost of capital, and to ascertain whether the final figure varied with the choice of method. To investigate behaviour in the real world a survey questionnaire... Read More about Practitioners' perspectives on the UK cost of capital.

Temporary work agencies: Here today, gone tomorrow? (2004)
Journal Article
Purcell, J., Purcell, K., & Tailby, S. (2004). Temporary work agencies: Here today, gone tomorrow?. British Journal of Industrial Relations, 42(4), 705-725. https://doi.org/10.1111/j.1467-8543.2004.00337.x

The complexities of the triangular relationship between employer, worker and agency are explored in two sectors to establish the extent to which the use of agency workers constitutes strategic and rational decisions on the part of employers. Evidence... Read More about Temporary work agencies: Here today, gone tomorrow?.