All Outputs (25)

Attitudes towards advance care planning amongst community-based older people in England (2024)
Journal Article

Background
Advance care planning has been advocated as a way for people to have their wishes recorded and respected in relation to types of treatment and place of care. However, uptake in England remains low.

Aims
To examine the views of older,... Read More about Attitudes towards advance care planning amongst community-based older people in England.

Attitudes towards advance care planning amongst community-based older people in England (2024)
Journal Article

Background: Advance care planning has been advocated as a way for people to have their wishes recorded and respected in relation to types of treatment and place of care. However, uptake in England remains low. Aims: To examine the views of older, wel... Read More about Attitudes towards advance care planning amongst community-based older people in England.

A question of gender: Gender classification in international research (2022)
Journal Article

The research community acknowledges that in many countries and cultures there is greater recognition of the diversity of genders with which people identify. In this paper we define and discuss the categories of “sex”, “gender” and related categories... Read More about A question of gender: Gender classification in international research.

Public responses to volunteer community care: Propositions for old age and end of life (2019)
Journal Article

Background
Funding shortages and an ageing population have increased pressures on state or insurance funded end of life care for older people. Across the world, policy debate has arisen about the potential role volunteers can play, working alongside... Read More about Public responses to volunteer community care: Propositions for old age and end of life.

Vicious or virtuous circles? Exploring the vulnerability of drivers to break low urban speed limits (2016)
Journal Article

© 2016 Elsevier Ltd Levels of support for 20mph limits in Great Britain are consistently high. However, these positive attitudes are not translating into similarly positive behaviour changes in terms of complying with these new speed limits. Recent r... Read More about Vicious or virtuous circles? Exploring the vulnerability of drivers to break low urban speed limits.

Great Britain adults' opinions on cycling: Implications for policy (2016)
Journal Article

© 2016 Elsevier Ltd. In its neglect of cycling, the transport policy history of Great Britain is typical of many car-dependent societies. Policy inertia with respect to sustainable travel may be driven by the assumptions that, firstly, most household... Read More about Great Britain adults' opinions on cycling: Implications for policy.

Support and compliance with 20 mph speed limits in Great Britain (2015)
Journal Article

© 2015 Elsevier Ltd. All rights reserved. There are a number of challenges relating to both the support of and compliance with speed limits. The introduction of 20 mph limits in Great Britain is no exception: the recent rise in the deployment of thes... Read More about Support and compliance with 20 mph speed limits in Great Britain.

Profiling key purchase influencers: Those perceived as consumer savvy (2011)
Journal Article

The concept of consumer intelligence or consumer savvy is defined and the way in which this can be measured is examined with a view to determining if and how being perceived to be savvy affects decision-making influence in a family setting in the UK.... Read More about Profiling key purchase influencers: Those perceived as consumer savvy.

Consumer savvy and intergenerational effects (2008)
Journal Article

The authors examine the concept of consumer savvy, distinguishing consumer savvy from marketing savvy, and examine three ways of measuring consumer savvy in adults and children. The measurement of human intelligence has a 100-year history, so the res... Read More about Consumer savvy and intergenerational effects.

Let's get ethical: Dealing with socially desirable responding online (2008)
Journal Article

Because marketing researchers are focusing increasingly on the issues of corporate and consumer social responsibility and other ethical behaviour, there is a clear need to assess the possible impact of Socially Desirable Responding in interviews on t... Read More about Let's get ethical: Dealing with socially desirable responding online.

Online access panels and tracking research: The conditioning issue (2007)
Journal Article

"GROw"ing up: Tweenagers' involvement in family decision making (2007)
Journal Article

Purpose - Practitioners in particular have noted that kids are growing older younger (KGOY) and academic research has in parallel shown that children are becoming more involved in the final stages of purchase decisions, albeit in a limited number of... Read More about "GROw"ing up: Tweenagers' involvement in family decision making.

Roots marketing: the marketing research opportunity (2007)
Journal Article

The mind versus market share guide to brand equity (2005)
Journal Article

Ritzer's McDonaldization and applied qualitative marketing research (2005)
Journal Article

Purpose – The purpose is to examine the insights gained from applying Ritzer's thesis of McDonaldization to international qualitative marketing research, in particular the four pillars of McDonaldization: efficiency, calculability, predictability, an... Read More about Ritzer's McDonaldization and applied qualitative marketing research.

The influence of children on purchases: The development of measures for gender role orientation and shopping savvy (2005)
Journal Article

The changing composition of the family, changes in gender role orientation and individual differences in marketing or shopping 'savvy' seem likely to affect the degree of influence of different family members in various stages of a purchase. This pap... Read More about The influence of children on purchases: The development of measures for gender role orientation and shopping savvy.

Polls as marketing weapons: Implications for the market research industry (2004)
Journal Article

Polls Apart! Political, research and ethical lessons from UK pressure groups' use of opinion polls (2003)
Journal Article

Measuring diffusion: Fast tracking new products (2003)
Journal Article

An analysis of the concept of cool and its marketing implications (2002)
Journal Article