Fiona Spotswood Fiona2.Spotswood@uwe.ac.uk
Socio cultural change: The key to social marketing success? A case study of increasing exercise in working class communities
Spotswood, Fiona; Tapp, Alan
Citation
Spotswood, F., & Tapp, A. (2010). Socio cultural change: The key to social marketing success? A case study of increasing exercise in working class communities. International Journal of Health Promotion and Education, 48(2), 52-57
| Journal Article Type | Article |
|---|---|
| Publication Date | Jan 1, 2010 |
| Journal | International Journal of Health Promotion and Education |
| Print ISSN | 1463-5240 |
| Publisher | Taylor & Francis (Routledge) |
| Peer Reviewed | Peer Reviewed |
| Volume | 48 |
| Issue | 2 |
| Pages | 52-57 |
| Keywords | social marketing, exercise, socio-cultural |
| Public URL | https://uwe-repository.worktribe.com/output/988470 |
| Publisher URL | http://www.ihpe.org.uk/jour/index.htm# |
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