Social marketing-based strategy for sun protection interventions
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Kemp, G., & Tapp, A. Social marketing-based strategy for sun protection interventions
The promotion of sensible sun protection behaviours is constrained by: - The perception that skin cancer risk in the UK is low. The population is not sensitized to skin cancer as a major health risk in the same way as are Australasian populations... Read More about Social marketing-based strategy for sun protection interventions.