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Ashford Castle Hotel: Epitome of an excellent service experience (2014)
Book Chapter
Kumar, V., & Brady, M. (2014). Ashford Castle Hotel: Epitome of an excellent service experience. In J. Kandampully (Ed.), Customer Experience Management: Enhancing Experience and Value Through Service Management (358-362). Dubuque, USA: Kendall Hunt Publishing Company

Ashford Castle Hotel is one of the world’s finest five star luxury hotels, located in County Mayo on the dramatic west coast of Ireland. The castle dates from the 13th century and has been continuously occupied since then. The hotel is a member of Le... Read More about Ashford Castle Hotel: Epitome of an excellent service experience.