All Outputs (2)

Corporate social responsibility of tobacco companies: A consumer perspective (2015)
Conference Proceeding
Md Harizan, S. H., & Sahul Hamid, F. (2015). Corporate social responsibility of tobacco companies: A consumer perspective. In First Asia Pacific Conference on Contemporary Research (APCCR-2015) (9-17)

Investment in corporate social responsibility (CSR) by companies that have a bad reputation, namely those which produce tobacco has invited controversies from various quarters. Given the lack of studies that highlight the acceptance among consumers r... Read More about Corporate social responsibility of tobacco companies: A consumer perspective.

Activity based costing a turnaround strategy (2015)
Conference Proceeding
Stephen, S., & Jose, A. (2015). Activity based costing a turnaround strategy.

The widespread environment change has forced many organisations to change and re-think their business and competitive strategies, particularly cost management system in order to achieve the competitive edge in the marketplace. Successful organisation... Read More about Activity based costing a turnaround strategy.