Lynne Eagle
Digital divides: Socio-economic considerations in marketing to children via new media
Eagle, Lynne; Bulmer, S.
Authors
S. Bulmer
Citation
Eagle, L., & Bulmer, S. (2002, December). Digital divides: Socio-economic considerations in marketing to children via new media. Paper presented at 2002 Australia and New Zealand Marketing And Communications Confrerence
Presentation Conference Type | Conference Paper (unpublished) |
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Conference Name | 2002 Australia and New Zealand Marketing And Communications Confrerence |
Start Date | Dec 1, 2002 |
End Date | Dec 1, 2002 |
Publication Date | Jan 1, 2002 |
Peer Reviewed | Peer Reviewed |
Keywords | socio-economic, marketing, children, new media |
Publisher URL | http://www.anzmac.org/Default.aspx?page=2080 |