Lynne Eagle
The children-nutrition-marketing ethics conundrum: The efficacy of proposed bans and restrictions on advertising to children
Eagle, Lynne; De Bruin, Anne; Bulmer, S.
Authors
Anne De Bruin
S. Bulmer
Citation
Eagle, L., De Bruin, A., & Bulmer, S. (2003, June). The children-nutrition-marketing ethics conundrum: The efficacy of proposed bans and restrictions on advertising to children. Paper presented at Academy of Marketing Science World Marketing Congress
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | Academy of Marketing Science World Marketing Congress |
| Start Date | Jun 1, 2003 |
| End Date | Jun 1, 2003 |
| Publication Date | Jun 1, 2003 |
| Peer Reviewed | Peer Reviewed |
| ISBN | 093783061 |
| Keywords | children, nutrition, marketing, ethics, ban, restriction, advertising, children |
| Publisher URL | http://www.ams-web.org/displaycommon.cfm?an=2 |