A laser dyeing technique named peri-dyeing, has been developed showing potential for efficient and agile textile surface patterning and coloration. After industrial interest in the technique for manufacturing and customization of textile products, this research aimed to identify and pursue new opportunities to implement and exploit the laser peri-dyeing technique within different textile sectors, focusing on the potential to apply peri-dyeing directly to garments, fashion and upholstery fabrics. This paper details the initial findings relating to industrial exploitation of the laser dyeing technique within four distinct sectors of the textile industry, to identify and pursue opportunities to implement laser peri-dyeing for textile products and their associated supply chains. Through performance testing and design prototyping, this paper reports on the suitability of the technique for nylon /elastane sportswear and swimwear fabrics and narrowband textile components. The laser peri-dyed samples were shown to meet with commercial textile durability and performance standards, enabling digital design innovation and direct-to-garment processing opportunities. The paper discusses opportunities for customization in the manufacture of finished textile goods and the potential for sustainability benefits including reduced resource consumption through efficient use of water, energy and a responsive distribution of goods.