All Outputs (41141)

Children, the medium and the message
Preprint / Working Paper

Advertising restrictions: Protection of the young and vulnerable?
Preprint / Working Paper

Beyond children directed TV advertising: Violence, values and the electronic media environment
Preprint / Working Paper

Inside the empty raincoat: Towards a globalized communication strategy
Preprint / Working Paper

Reconstructive surgery after breast cancer: The implications of women’s decision-making style
Presentation / Conference Contribution

Value, disability and personal impact in rheumatoid arthritis
Thesis

The impact of gray marketing and parallel importing on brand equity and brand value
Preprint / Working Paper

Approbation and apprehension
Preprint / Working Paper

Implications of globalization on customer relationship management
Preprint / Working Paper

The Cruickshank report and bank charges
Journal Article

What’s In The Box? Volume I
Exhibition / Performance

Published as a collection of artists’ books curated and edited by Tom Sowden.

Each project involves MA Printmaking students, UWE staff and invited artists who are asked to contribute 16 pages for an artist’s book. Each book is digitally printed f... Read More about What’s In The Box? Volume I.

Breast reconstruction: A qualitative study of women's decision-making process
Presentation / Conference Contribution

Tackling Health Inequalities through Integrated Working: Learning from the Evaluation of the HEA's Integrated Planning Programme (HIPP) April 1997-March 1999
Other

Develop your career
Journal Article

Using local colleges and universities for networking
Presentation / Conference Contribution

Spatial competition and store location in shopping centres
Preprint / Working Paper

Building brands or bolstering egos? A comparative review of the impact and measurement of advertising on brand equity
Preprint / Working Paper

Education reforms: The marketisation of education in New Zealand. Human capital theory and student investment decisions
Thesis

IMC, brand communications and corporate cultures: Client / advertising agency co-ordination and cohesion
Preprint / Working Paper

The concept of integrated marketing communication (IMC) has received considerable coverage in the literature, but even its most ardent supporters have noted problems in translating the concept into reality. Reports on an extensive two‐phase study of... Read More about IMC, brand communications and corporate cultures: Client / advertising agency co-ordination and cohesion.

Women’s motivation, expectations and satisfaction with breast augmentation: A retrospective survey
Presentation / Conference Contribution