Outputs (6)

Social-marketing based sun protection intervention strategy for Cornwall PCT. Report for South West Public Health Observatory (2009)
Report

Social marketing-based strategy for sun protection interventions: supplementary document: Quantitative benchmark Cornwall PCT region. Report prepared for South West Public Health Observatory (2009)
Report

The bronze debate: Looking gold verses getting old (2009)
Presentation / Conference Contribution

Key principles of social marketing (2009)
Presentation / Conference Contribution

Accentuating the positives or negatives: The impact of message framing on health communication effectiveness (2009)
Presentation / Conference Contribution

The bronze debate: Looking gold versus getting old (2009)
Journal Article

Although knowledge of links between sun exposure and skin cancer risks is increasing, young adults continue to intentionally expose themselves to high levels of UV exposure without adopting recommended sun protection behaviours. A pilot study of UK u... Read More about The bronze debate: Looking gold versus getting old.