A good theory – But does it work in practice? A critique of the transtheoretical model (2008)
Presentation / Conference Contribution
Does trying to do good equate to doing no harm? Ethical dimensions of social marketing (2008)
Presentation / Conference Contribution
The need for effective internal marketing to support external social marketing strategies (2008)
Presentation / Conference Contribution
Internal marketing to support social marketing: A case study from the Fire & Rescue Service (2008)
Presentation / Conference Contribution
This report summarises the outcomes of the consultation activities undertaken by Reading Borough Council in support of the development of their Air Quality Action Plan and Climate Change Strategy. The consultation consisted of a questionnaire being d... Read More about Report on process and outcomes of questionnaire and workshop elements of consultation for the development of Reading Borough Council’s climate change strategy and air quality action plan.
The social patterning of physical activity in Britain. Findings from qualitative research (2008)
Presentation / Conference Contribution
Social marketing-based strategy for obesity interventions (2008)
Report
Terms of reference for this project We were requested by Dr Julia Verne to provide a literature-based, judgement-based (i.e. no new primary research) draft social marketing strategy for addressing the rising rates of obesity within the South West... Read More about Social marketing-based strategy for obesity interventions.
Air pollution and management in the Niger Delta - emerging issues (2008)
Book Chapter