This report details the key findings of the evaluation of a series of events sponsored by the Wellcome Trust at this year’s Latitude Festival, which took place between 18th and 20th July 2014. In addition, the report includes the complete evaluation kit.
The evaluation included a variety of data collection methods and focused on the audiences’ engagement with the activities and on the presenters’ motivations for participating, the challenges they faced and the value of including these activities in a festival such as Latitude.
Sardo, M., & Grand, A. Evaluation of the wellcome trust strand at the latitude festival 2014