All Outputs (2)

Stimulus-organism-response model for understanding autonomous vehicle adoption in the UK (2020)
Presentation / Conference Contribution

This paper outlines a conceptual model of the factors affecting the adoption of autonomous vehicles (AV) in the UK based on the stimulus-organism-response (S-O-R) model. By conducting a critical literature review of literature, 17 factors were identi... Read More about Stimulus-organism-response model for understanding autonomous vehicle adoption in the UK.

Value co-destruction: Exploring the role of actors’ opportunism in the B2B context (2020)
Journal Article

This exploratory study investigates value co-destruction in the Business-to-Business (B2B) context and examines the impact of actors’ opportunistic behaviour on value co-creation. The research undertakes an in-depth case study based approach. It uses... Read More about Value co-destruction: Exploring the role of actors’ opportunism in the B2B context.