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Outputs (108)

Transitioning from a goods-dominant to a service-dominant logic: Visualising the value proposition of Rolls-Royce (2012)
Journal Article

Purpose: The purpose of this paper is to present a visualisation of the firm's offering from a service-dominant logic (S-DLogic) perspective. The case of Rolls-Royce is presented as an avenue through which to explore an alternative view of the firm's... Read More about Transitioning from a goods-dominant to a service-dominant logic: Visualising the value proposition of Rolls-Royce.

Going with the flow: A systems approach to how an academic health science centre creates value through collaboration (2012)
Journal Article

This briefing looks at the case of Cambridge University Health Partners, the management organisation of the Cambridge Academic Health Science Centre (AHSC). An AHSC is a partnership between one or more universities and healthcare providers focusing o... Read More about Going with the flow: A systems approach to how an academic health science centre creates value through collaboration.

Servitisation and value co-production in the UK music industry: An empirical study of Consumer Attitudes (2012)
Journal Article

Since the rise of music on the internet the record industry has reported falling total sales revenues. This has occurred at a time when technology has radically increased choice, availability and the opportunity for the consumer to purchase music. To... Read More about Servitisation and value co-production in the UK music industry: An empirical study of Consumer Attitudes.

An analysis of industrial practice on estimating the in-service costs for a product service system (2011)
Presentation / Conference Contribution

An extensive range of companies have moved from providing a tangible product to offering long-term integrated product service solutions. The revenue from such offerings, in particular at the in-service stage of a product service system, has become a... Read More about An analysis of industrial practice on estimating the in-service costs for a product service system.

Enterprise imaging (2011)
Book Chapter

This chapter develops a two dimensional “Enterprise Image” capable of assisting independent provider and client stakeholders take an holistic perspective of their roles in complex support enterprises. Though the case study describes a complex, throug... Read More about Enterprise imaging.