Katherine Ferguson
| Biography | I am a Senior Lecturer in Marketing at the Bristol Business School, UWE Bristol. I lecture on consumer behaviour, social marketing and behaviour change. Before joining the university I worked as a political aid to Canadian cabinet ministers in communications, public relations and policy. I am currently studying for a PhD in Knife Carrying and Behaviour Change. |
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| Research Interests | My research interests include knife carrying, youth development and behaviour change. My research examines how and why knife carrying interventions inspire desistance in young people. I am collaborating with a partner intervention for my PhD research in Bristol. |
| Teaching and Learning | I lead modules in Consumer Behaviour, Behaviour Change and Social Marketing, and Socially Responsible Marketing Practice. |
| PhD Supervision Availability | No |