Who can you trust? Deciphering decline in trust of government-sponsored sources of health information
(2011)
Presentation / Conference Contribution
Outputs (4)
Segmentation strategies for strengthening sun protection behaviours within the UK (2011)
Presentation / Conference Contribution
Social marketing innovation (2009)
Presentation / Conference Contribution
Accentuating the positives or negatives: The impact of message framing on health communication effectiveness (2009)
Presentation / Conference Contribution