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"Tell me lies, tell me sweet little lies": Dealing with socially desirable responses in market research (2001)
Journal Article

The rise of green, ethical, social, charity and cause-related marketing should heighten interest in the marketing research problem of socially desirable responding in interviews. This phenomenon leads to over-reporting of what is socially desirable,... Read More about "Tell me lies, tell me sweet little lies": Dealing with socially desirable responses in market research.

The uneven development of 'Social rented housing': Explaning the historically marginal position of housing associations in Britain (2001)
Journal Article

The first part of this paper is concerned with rethinking the notion of social rented housing, arguing that it is appropriate to refer to a dual social rented sector, both now and in the past, and to set municipal and non-municipal models of provisio... Read More about The uneven development of 'Social rented housing': Explaning the historically marginal position of housing associations in Britain.