Cardiff University seeks to provide a positive and enriching student experience supported through an effective and innovative education and student strategy. This ensures a strong emphasis on supporting students through the transition to independent learning. Cardiff Business School’s strategic objective for a ‘public value’ school suggests that we have a
distinctive ethical, evidence-informed and impact oriented approach to management education.
Drawing from these objectives as well as extensive background research reports and feedback the core Business Management degree scheme is being reviewed and extensively revised to
reflect a modern, innovative and integrated approach to business management education. This paper discusses the influence of literature examining an interdisciplinary approach to education, coupled with literature espousing a public value approach to education. It uses this literature to justify Cardiff Business School’s approach to business management education through an integrated curriculum programme.