Michael D. Dzandu
Stimulus-organism-response model for understanding autonomous vehicle adoption in the UK
Dzandu, Michael D.; Pathak, Buddhi; Gulliver, Stephen R.
Stephen R. Gulliver
This paper outlines a conceptual model of the factors affecting the adoption of autonomous vehicles (AV) in the UK based on the stimulus-organism-response (S-O-R) model. By conducting a critical literature review of literature, 17 factors were identified which were classified based on the concerns of consumers, and the facilitating conditions, of the relevant stakeholders. A preliminary interview with 20 participants in the UK, uncovered three supplementary factors namely company reputation, social policy, and testing of the technology. The S-O-R model, designed to help understand the adoption of AV, is proposed with implications for future research and stakeholders within the AV ecosystem.
Dzandu, M. D., Pathak, B., & Gulliver, S. R. (2020). Stimulus-organism-response model for understanding autonomous vehicle adoption in the UK
|Conference Name||British Academy of Management 2020 Conference in the Cloud|
|Start Date||Sep 2, 2020|
|End Date||Sep 4, 2020|
|Acceptance Date||Aug 1, 2020|
|Publication Date||Sep 2, 2020|
|Deposit Date||Apr 27, 2021|
|Keywords||Autonomous Vehicles, S-O-R, concerns, facilitating conditions, technology adoption, stimulus, organism, response.|
This file is under embargo due to copyright reasons.
Contact Buddhi.Pathak@uwe.ac.uk to request a copy for personal use.
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