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The importance of target group preconceptions to forecasting

Parkhurst, Graham

Authors



Presentation Conference Type Conference Paper (unpublished)
Start Date Jun 9, 1997
Publication Date Jan 1, 1997
Peer Reviewed Not Peer Reviewed
APA6 Citation Parkhurst, G. (1997, June). The importance of target group preconceptions to forecasting. Paper presented at Forecasting Demand for Travel, Aston University
Keywords target group preconceptions, forecasting
Additional Information Title of Conference or Conference Proceedings : Forecasting Demand for Travel, Aston University