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The importance of target group preconceptions to forecasting

Parkhurst, Graham

Authors



Citation

Parkhurst, G. (1997, June). The importance of target group preconceptions to forecasting. Paper presented at Forecasting Demand for Travel, Aston University, Birmingham, UK

Presentation Conference Type Conference Paper (unpublished)
Conference Name Forecasting Demand for Travel, Aston University
Conference Location Birmingham, UK.
Start Date Jun 9, 1997
End Date Jun 9, 1997
Publication Date Jan 1, 1997
Peer Reviewed Not Peer Reviewed
Keywords target group preconceptions, forecasting
Public URL https://uwe-repository.worktribe.com/output/1103723
Additional Information Title of Conference or Conference Proceedings : Forecasting Demand for Travel, Aston University