Skip to main content

Research Repository

Strategic marketing plan

Tapp, Alan

Authors

Alan Tapp Alan.Tapp@uwe.ac.uk
Professor

Working Paper Type	Working Paper
Publication Date	Jan 1, 1999
Peer Reviewed	Not Peer Reviewed
Keywords	strategic marketing plan, Coventry City FC, football clubs
Public URL	https://uwe-repository.worktribe.com/output/1098853

You might also like

Road wars? The role of language in perceptions of bikes and cars sharing the road: Possible implications for social marketing interventions (2014)
Presentation / Conference Contribution

Online access panels for surveys on public health and epidemiology (-0001)
Preprint / Working Paper

Multidimensional individualised Physical ACTivity (Mi-PACT) - a technology-enabled intervention to promote physical activity in primary care: Study protocol for a randomised controlled trial (2015)
Journal Article

Support and compliance with 20 mph speed limits in Great Britain (2015)
Journal Article

The effect of ‘smart’ financial incentives on driving behaviour of novice drivers (2018)
Journal Article

Downloadable Citations