Lynne Eagle
Conflicting messages: Marketing communication issues and the obesity epidemic
Eagle, Lynne; Bulmer, S.; Kitchen, Philip J; Hawkins, J.C
Authors
S. Bulmer
Philip J Kitchen
J.C Hawkins
Citation
Eagle, L., Bulmer, S., Kitchen, P. J., & Hawkins, J. (2004, June). Conflicting messages: Marketing communication issues and the obesity epidemic. Paper presented at Corporate and Marketing Communications Conference
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | Corporate and Marketing Communications Conference |
| Start Date | Jun 9, 2004 |
| End Date | Jun 9, 2019 |
| Publication Date | Jan 1, 2004 |
| Peer Reviewed | Peer Reviewed |
| Keywords | marketing, communication, obesity |
| Public URL | https://uwe-repository.worktribe.com/output/1064609 |
| Publisher URL | http://www.cmc-conference.com/ |