Edward Little Ed.Little@uwe.ac.uk
Associate Director - Academic Enhancement - PG
Achieving a services marketing orientation: the case of a UK manufacturer
Little, Ed; Tait, C; Marandi, Ebi
Authors
C Tait
Ebi Marandi
Citation
Little, E., Tait, C., & Marandi, E. (2005). Achieving a services marketing orientation: the case of a UK manufacturer
Journal Article Type | Article |
---|---|
Publication Date | Jan 1, 2005 |
Journal | The Business Review |
Print ISSN | 1553---5827 |
Peer Reviewed | Peer Reviewed |
Volume | 4 |
Issue | 1 |
Pages | 256-262 |
Keywords | service marketing |
Public URL | https://uwe-repository.worktribe.com/output/1055392 |
Publisher URL | http://www.jaabc.com/brc.html |
You might also like
Drivers of client loyalty in the context of market and technological transformation
(2018)
Conference Proceeding
Adopting selfservice technology to do more with less
(2013)
Journal Article
Co-production and the role of self service technology in resource integration
(2010)
Presentation / Conference
Developing a resource integration model for self-service technology
(2010)
Presentation / Conference
The impact of personal values on perception of service provider empathy and customer loyalty
(2006)
Journal Article
Downloadable Citations
About UWE Bristol Research Repository
Administrator e-mail: repository@uwe.ac.uk
This application uses the following open-source libraries:
SheetJS Community Edition
Apache License Version 2.0 (http://www.apache.org/licenses/)
PDF.js
Apache License Version 2.0 (http://www.apache.org/licenses/)
Font Awesome
SIL OFL 1.1 (http://scripts.sil.org/OFL)
MIT License (http://opensource.org/licenses/mit-license.html)
CC BY 3.0 ( http://creativecommons.org/licenses/by/3.0/)
Powered by Worktribe © 2024
Advanced Search