The effect of social interactions on travel behaviour: An exploratory study using a laboratory experiment

Sunitiyoso, Yos; Avineri, Erel; Chatterjee, Kiron

Abstract

This study demonstrates the use of a laboratory experiment for investigating the effects of social interaction on the dynamics of travellers' choice behaviour. A small-scale exploratory experiment is carried out. Analyses are conducted using statistical tests, descriptive methods and learning models to investigate the net and gross effects of social interaction behaviour, as well as the direction of change of each individual's behaviour. The study shows how a laboratory experiment can enhance understanding of the effects of social interaction on travellers' behaviour at both the system and individual traveller levels. © 2011 Elsevier Ltd.

• Journal Article Type: Article
• Publication Date: May 1, 2011
• Deposit Date: Mar 15, 2011
• Publicly Available Date: Sep 20, 2016
• Journal: Transportation Research Part A: Policy and Practice
• Print ISSN: 0965-8564
• Publisher: Elsevier
• Peer Reviewed: Peer Reviewed
• Volume: 45
• Issue: 4
• Pages: 332-344
• DOI: https://doi.org/10.1016/j.tra.2011.01.005
• Keywords: travel behaviour, social interaction, laboratory experiment
• Public URL: https://uwe-repository.worktribe.com/output/971875
• Publisher URL: http://dx.doi.org/10.1016/j.tra.2011.01.005
• Contract Date: Sep 20, 2016