Improving the efficiency of Market Information Analysis Systems using GIS, Polygon and Spatial Databases

Izadi, Omid; Rakib, Abdur

Abstract

An organization's future developments are influenced by its managements' decisions. This can only happen by strengthening research and development strategies. Market monitoring and analyzing systems are designed to provide an organized flow of information to enable and support the marketing activities of an organization. In recent years the development of Market Information Analysis Systems (MIASs) to monitor and control the market has been significantly increased. However, the concept of such systems is not new and has been around for many years. Early systems were paper-based but, with the advancement of computing and information technology these systems have become more electronic and (semi) automated in nature. This paper presents a MIAS for Samsung Company in Iran which uses Geographic Information Systems (GIS), Polygon, and Spatial Databases as a component to improve the efficiency of market information analysis and monitoring systems. It also reviews the technical capabilities of GIS, Polygon, and Spatial Databases and shows how these capabilities align with accepted elements of MIAS. © 2013 IEEE.

• Presentation Conference Type: Conference Paper (published)
• Conference Name: The 3rd International Conference on Research and Innovation in Information Systems
• Acceptance Date: Sep 30, 2013
• Publication Date: Dec 1, 2013
• Deposit Date: Jun 16, 2017
• Publicly Available Date: Jun 20, 2017
• Journal: International Conference on Research and Innovation in Information Systems, ICRIIS
• Print ISSN: 2324-8157
• Electronic ISSN: 2324-8157
• Peer Reviewed: Peer Reviewed
• Pages: 527-532
• Book Title: 2013 International Conference on Research and Innovation in Information Systems (ICRIIS)
• DOI: https://doi.org/10.1109/ICRIIS.2013.6716764
• Keywords: decision support systems, market information analysis systems, Geographic Information Systems, polygon, spatial databases
• Public URL: https://uwe-repository.worktribe.com/output/1434752
• Publisher URL: http://dx.doi.org/10.1109/ICRIIS.2013.6716764
• Related Public URLs: http://ieeexplore.ieee.org/document/6716764/?reload=true&tp=&arnumber=6716764
• Additional Information: Title of Conference or Conference Proceedings : The 3rd International Conference on Research and Innovation in Information Systems
• Contract Date: Jun 16, 2017