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review of Kimmel, A.J. (ed) (2005) Marketing communication: New Approaches, Technology and Styles.

Eagle, Lynne

Authors

Lynne Eagle



Citation

Eagle, L. (2006). review of Kimmel, A.J. (ed) (2005) Marketing communication: New Approaches, Technology and Styles. Journal of Marketing Communications, 12(2), 145-146. https://doi.org/10.1080/13527260600618117

Journal Article Type Article
Publication Date Jan 1, 2006
Journal Journal of Marketing Communications
Print ISSN 1352-7266
Publisher Taylor & Francis (Routledge)
Peer Reviewed Peer Reviewed
Volume 12
Issue 2
Pages 145-146
DOI https://doi.org/10.1080/13527260600618117
Keywords Kimmel, Marketing Communication, technology
Public URL https://uwe-repository.worktribe.com/output/1043707
Publisher URL http://dx.doi.org/10.1080/13527260600618117



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