S. Dahl
Analyzing advergames
Dahl, S.; Eagle, Lynne; Fernandez, C.
Authors
Lynne Eagle
C. Fernandez
Contributors
K. Podnar
Editor
Z. Jancic
Editor
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | 11th International Corporate and Marketing Communications Conference |
| Start Date | Jun 9, 2006 |
| End Date | Jun 9, 2006 |
| Publication Date | Jan 1, 2006 |
| Deposit Date | Apr 11, 2011 |
| Publicly Available Date | Nov 7, 2016 |
| Peer Reviewed | Peer Reviewed |
| Pages | 181-189 |
| Book Title | Proceedings of the 11th International Corporate and Marketing Communications Conference |
| Keywords | advergammes, advertising, games |
| Public URL | https://uwe-repository.worktribe.com/output/1043376 |
| Publisher URL | http://www.cmc-conference.com/ |
| Contract Date | Nov 7, 2016 |
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