A good theory – But does it work in practice?  A critique of the transtheoretical model

Eagle, Lynne; Bird, Sara; Tapp, Alan; Spotswood, Fiona

Lynne Eagle

Sara Bird Sara2.Bird@uwe.ac.uk
Faculty Academic Director - LT&AI

Alan Tapp Alan.Tapp@uwe.ac.uk
Professor

Fiona Spotswood

Presentation Conference Type	Conference Paper (unpublished)
Conference Name	World Social Marketing Conference
Start Date	Sep 29, 2008
End Date	Sep 30, 2008
Publication Date	Jan 1, 2008
Peer Reviewed	Peer Reviewed
Keywords	transtheoretical model
Public URL	https://uwe-repository.worktribe.com/output/1018214
Publisher URL	http://www.tcp-events.co.uk/wsmc/

Social Marketing (2012)
Book