The ecology and behavior of Amphibians
(2010)
Journal Article
All Outputs (3)
Review of Martin Lindstrom, Buyology (2010)
Journal Article
In his most recent offering, Buyology, marketing guru Martin Lindstrom takes readers behind the curtain for a look at the use of neuroscience in furthering the goals of the advertising industry. Buyology is ripe with interesting stories providing ins... Read More about Review of Martin Lindstrom, Buyology.