All Outputs (1310)

Performing women: The gendered dimensions of the UK new research economy (2007)
Journal Article

This article explores the development and maintenance of familiar gendered employment patterns and practices in UK universities, which are exemplars of new modes of knowledge production, commodification and marketization. After discussing in detail t... Read More about Performing women: The gendered dimensions of the UK new research economy.

Demystifying data analysis: An alternative approach for managers of manufacturing SMEs (2007)
Journal Article

Purpose - Effective decision making is a crucial activity for manufacturing firms of all sizes. To this end, statistical techniques, such as variance theory, cognitive maps, heuristics and process theory, are widely used. However, such techniques rar... Read More about Demystifying data analysis: An alternative approach for managers of manufacturing SMEs.

Social marketing in action: Geodemographics, alcoholic liver disease and heavy episodic drinking in Great Britain (2007)
Journal Article

Insights into interpreting integrated marketing communications: A two-nation qualitative comparison (2007)
Journal Article

Purpose - This research paper aims to examine the theoretical and practical applicability of integrated marketing communications. Design/methodology/ approach - Presents the findings from a two-country qualitative study concerning the phenomenon. The... Read More about Insights into interpreting integrated marketing communications: A two-nation qualitative comparison.

Regaining a seat at the table: Marketing management and the e-service opportunity (2007)
Journal Article

Purpose - The study outlined in this paper seeks to deepen one's understanding of the theoretical and practical implications for marketing management where an internet component has been added to the business. Design/methodology/approach - Cases were... Read More about Regaining a seat at the table: Marketing management and the e-service opportunity.

Pharmaceutical marketing return-on-investment: A European perspective (2007)
Journal Article

Purpose: A key objective of the 5th Annual Pharmaceutical Congress "Marketing ROI for Pharma" conference was to illustrate how in the midst of a very turbulent environment, and with higher demand for pharmaceutical marketers to deliver bigger profits... Read More about Pharmaceutical marketing return-on-investment: A European perspective.

Changing Japanese management: Is the trend towards western-style management sustainable? (2007)
Journal Article

The trend towards Western management styles seems unstoppable after the successes achieved by Nissan Motor Co., Ltd., since the appointment of a non-Japanese Chief Executive began its changing management ethos. This led to questions such as "What is... Read More about Changing Japanese management: Is the trend towards western-style management sustainable?.

A simplified approach to modeling the CO-movement of asset returns (2007)
Journal Article

The authors propose a simplified multivariate GARCH (generalized autoregressive conditional heteroscedasticity) model (the S-GARCH model), which involves the estimation of only univariate GARCH models, both for the individual return series and for th... Read More about A simplified approach to modeling the CO-movement of asset returns.

"GROw"ing up: Tweenagers' involvement in family decision making (2007)
Journal Article

Purpose - Practitioners in particular have noted that kids are growing older younger (KGOY) and academic research has in parallel shown that children are becoming more involved in the final stages of purchase decisions, albeit in a limited number of... Read More about "GROw"ing up: Tweenagers' involvement in family decision making.

Predictability of future economic growth and the credibility of monetary regimes in Germany, 1870-2003 (2007)
Journal Article

Our study tries to quantify the predictability of economic growth and links it to the capability of regimes to fight against inflation. A regime with a high persistence of inflation and, hence, low credibility exhibits a high level of predictability... Read More about Predictability of future economic growth and the credibility of monetary regimes in Germany, 1870-2003.

The politics of standards in modern management: Making 'the project' a reality (2007)
Journal Article

In this paper, we explore the standardization of contemporary management knowledge, focusing in particular upon the role of 'standards' in creating and reifying 'organizational objects', with powerful consequences and with often unrecognized ethical... Read More about The politics of standards in modern management: Making 'the project' a reality.

Partnership with and without trade unions in the UK financial services: Filling or fuelling the representation gap? (2007)
Journal Article

Generation of cell-free extracts of Xenopus eggs and demembranated sperm chromatin for the assembly and isolation of in vitro-formed nuclei for Western blotting and scanning electron microscopy (SEM) (2007)
Journal Article

This protocol details methods for the generation of cell-free extracts and DNA templates from the eggs and sperm chromatin, respectively, of the clawed toad Xenopus laevis. We have used this system with scanning electron microscopy (SEM), as detailed... Read More about Generation of cell-free extracts of Xenopus eggs and demembranated sperm chromatin for the assembly and isolation of in vitro-formed nuclei for Western blotting and scanning electron microscopy (SEM).

Leadership, gender and sense-making (2007)
Journal Article

This article examines the nature of sense-making processes in teams and considers the extent to which leadership as a sense-making process is impacted by gender. We conducted an in-depth inquiry into the decision-making behaviour of two single-gender... Read More about Leadership, gender and sense-making.

Purchaser-provider interaction in UK public health: Improving stakeholder cooperation (2007)
Journal Article

The purpose of this paper is to examine the bases of positive relations between suppliers and purchasers of healthcare services. In doing so, it examines the nature of cooperation between the providers of healthcare services (hospitals) and those who... Read More about Purchaser-provider interaction in UK public health: Improving stakeholder cooperation.

Parental attitudes towards advertising to children and restrictive mediation of children's television viewing in Belgium (2007)
Journal Article

Purpose The purpose of this paper is to investigate parents' attitudes toward advertising to children, and advertised foods in particular, as well as parental concern regarding children's nutrition habits and the degree to which these perceptions inf... Read More about Parental attitudes towards advertising to children and restrictive mediation of children's television viewing in Belgium.

Passing the buck: gender and management of research production in UK Higher Education: management perspectives from a case study (2007)
Journal Article

Are students customers? TQM and marketing perspectives (2007)
Journal Article

Purpose - This paper seeks to evaluate the arguments for and against the proposition that students in higher education are "customers" and should be treated as such. Design/methodology/approach - A critical review of the relevant literature from the... Read More about Are students customers? TQM and marketing perspectives.

Does a management degree do the business for women in the graduate labour market? (2007)
Journal Article

The increasing dominance of an economic ideology of higher education, that its principal role is to contribute to national competitiveness, has increased focus on the employability of graduates and their transition into the labour market. Drawing on... Read More about Does a management degree do the business for women in the graduate labour market?.

Hard lessons for lifelong learners? age and experience in the graduate labour market (2007)
Journal Article

The expansion of the higher education system and widening access to undergraduate study has led to growing diversity within the graduate labour supply, including increasing numbers who studied for their degrees as mature students. Analysis of graduat... Read More about Hard lessons for lifelong learners? age and experience in the graduate labour market.