Dependability a key element for achieving competitive advantage: A study of information service firms

Kumar, Vikas; Kumari, Archana; Garza-Reyes, Jose; Lim, Ming

Abstract

© IFIP International Federation for Information Processing 2013. In the current economic climate and intense competitive environment achieving sustainable competitive advantage has become vital for any organisation’s survival. Organisations around the globe are seeking ways to distinguish themselves from their competitors and win customers. This paper attempts to study the significance of sustainable competitive advantage from the information service firms’ perspective. The paper argues that service firms can distinguish themselves and attain competitive advantage by performing well on operational performance elements that lead to customer satisfaction, loyalty and ultimately to profitability. Particularly, the paper empirically investigates the importance of dependability and quality in driving customer satisfaction and customer loyalty. The analysis shows that dependability is a key driver of customer satisfaction and customer loyalty. Thus, information service firms should focus more on improving the reliability of their services to achieve competitive advantage and later that may lead to a sustainable competitive advantage.

• Presentation Conference Type: Conference Paper (published)
• Conference Name: IFIP International Conference on Advances in Production Management Systems
• Publication Date: Jan 1, 2013
• Publicly Available Date: Aug 13, 2020
• Publisher: Springer Verlag (Germany)
• Volume: 414
• Pages: 493-500
• Series Title: IFIP Advances in Information and Communication Technology
• ISBN: 9783642412653
• DOI: https://doi.org/10.1007/978-3-642-41266-0_59
• Keywords: customer loyalty, customer satisfaction, competitive advantage, dependability, quality, path analysis
• Public URL: https://uwe-repository.worktribe.com/output/938971
• Publisher URL: http://link.springer.com/chapter/10.1007%2F978-3-642-41266-0_59
• Related Public URLs: http://dx.doi.org/10.1007/978-3-642-41266-0_59