Skip to main content

Research Repository

Advanced Search

A qualitative study examining UK female genital mutilation health campaigns from the perspective of affected communities

Salmon, D.; Olander, E. K.; Abzhaparova, A.

Authors

D. Salmon

E. K. Olander



Abstract

Objectives: Female genital mutilation (FGM) is a worldwide problem associated with severe health risks. In the UK, preventative public health campaigns have been developed to eradicate FGM. The aim of the present study was to elicit the views about FGM public health campaigns from the perspective of a UK Somali community. Study design: Three focus groups and one interview were conducted with 16 community members. Methods: Using posters and leaflets focused on UK FGM prevention, photo-elicitation was used to encourage participants to discuss the usefulness and implications for national public health messages aimed at eradicating FGM. Data were subjected to inductive thematic analysis. Results: Participants were positive about the aims of the campaigns presented within the research, believing such campaigns were necessary and increased awareness of FGM. However, participants felt the campaigns also carried risks of enhancing stereotypes in terms of ethnicity, gender and religion. For example, some images were perceived to suggest that FGM was only relevant to Sub-Saharan women, although it is also prevalent in other populations. Some fathers reported feeling unfairly targeted in campaigns that focused on the role of mothers in protecting daughters from FGM. Participants were also concerned that some poster images may suggest that FGM was associated with Islam and perceived as a religious issue, rather than a cultural one. Fears were identified that this could lead to stigmatisation and hostility towards those affected. Conclusions: The research findings suggested that actively working with affected communities to develop messaging that counters negative stereotyping and associated hostility should be a priority.

Citation

Salmon, D., Olander, E. K., & Abzhaparova, A. (2020). A qualitative study examining UK female genital mutilation health campaigns from the perspective of affected communities. Public Health, 187, 84-88. https://doi.org/10.1016/j.puhe.2020.07.038

Journal Article Type Article
Acceptance Date Jul 24, 2020
Online Publication Date Sep 12, 2020
Publication Date Oct 1, 2020
Deposit Date Sep 17, 2020
Journal Public Health
Print ISSN 0033-3506
Electronic ISSN 1476-5616
Publisher Elsevier
Peer Reviewed Peer Reviewed
Volume 187
Pages 84-88
DOI https://doi.org/10.1016/j.puhe.2020.07.038
Keywords Public Health, Environmental and Occupational Health; General Medicine
Public URL https://uwe-repository.worktribe.com/output/6691306
Additional Information This article is maintained by: Elsevier; Article Title: A qualitative study examining UK female genital mutilation health campaigns from the perspective of affected communities; Journal Title: Public Health; CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.puhe.2020.07.038; Content Type: article; Copyright: © 2020 The Royal Society for Public Health. Published by Elsevier Ltd. All rights reserved.