Co-production and the role of self service technology in resource integration

Hughes, Tim; Hilton, Toni; Little, Ed; Marandi, Ebi

Tim Hughes Tim.Hughes@uwe.ac.uk
Professor in Applied Marketing

Toni Hilton

Edward Little Ed.Little@uwe.ac.uk
Associate Director - Academic Enhancement - PG

Ebi Marandi

Presentation Conference Type	Conference Paper (unpublished)
Conference Name	Forum on markets and marketing: Extending service dominant logic
Start Date	Sep 23, 2010
End Date	Oct 26, 2010
Publication Date	Jan 1, 2010
Peer Reviewed	Not Peer Reviewed
Keywords	co-production, self service technology, resource integration
Public URL	https://uwe-repository.worktribe.com/output/1435546
Publisher URL	http://www.ifm.eng.cam.ac.uk/service/events/serviceweek/forum.html