Banking on satisfaction: Can internal marketing deliver?

Sargeant, Adrian; Asif, S.

Adrian Sargeant

S. Asif

Presentation Conference Type	Conference Paper (unpublished)
Conference Name	The Academy Of Marketing Conference
Start Date	Jul 1, 1997
End Date	Jul 1, 1997
Publication Date	Jul 1, 1997
Peer Reviewed	Not Peer Reviewed
Keywords	internal marketing
Public URL	https://uwe-repository.worktribe.com/output/1102270
Publisher URL	http://www.academyofmarketing.org/conference-history/conference-history.html