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Implications of globalization on customer relationship management

Kitchen, Philip J; Shergill, G.; Eagle, Lynne

Authors

Philip J Kitchen

G. Shergill

Lynne Eagle



Citation

Kitchen, P. J., Shergill, G., & Eagle, L. (2000, November). Implications of globalization on customer relationship management. Paper presented at Customer Relationship Management: Emerging Concepts, Tools and Applications Conference, Gurgaon, India,

Presentation Conference Type Conference Paper (unpublished)
Conference Name Customer Relationship Management: Emerging Concepts, Tools and Applications Conference
Conference Location Gurgaon, India,
Start Date Nov 1, 2000
End Date Nov 1, 2000
Publication Date Jan 1, 2000
Peer Reviewed Peer Reviewed
Keywords globalization, customer relationship management
Public URL https://uwe-repository.worktribe.com/output/1095514



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