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The implications of e-commerce for strategy

Hughes, Tim; Stone, Merlin

Authors

Tim Hughes Tim.Hughes@uwe.ac.uk
Professor in Applied Marketing

Merlin Stone



Journal Article Type Article
Publication Date Jan 1, 2002
Journal Journal of Financial Services Marketing
Print ISSN 1363-0539
Electronic ISSN 1479-1846
Publisher Palgrave Macmillan (part of Springer Nature)
Peer Reviewed Peer Reviewed
Volume 6
Issue 4
Pages 379-390
Keywords internet marketing, electronic commerce, financial services industry
Public URL https://uwe-repository.worktribe.com/output/1083093
Publisher URL http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=6768230&site=ehost-live


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