Tim Hughes Tim.Hughes@uwe.ac.uk
Professor in Applied Marketing
The implications of e-commerce for strategy
Hughes, Tim; Stone, Merlin
Authors
Merlin Stone
Citation
Hughes, T., & Stone, M. (2002). The implications of e-commerce for strategy. Journal of Financial Services Marketing, 6(4), 379-390
| Journal Article Type | Article |
|---|---|
| Publication Date | Jan 1, 2002 |
| Journal | Journal of Financial Services Marketing |
| Print ISSN | 1363-0539 |
| Publisher | Palgrave Macmillan (part of Springer Nature) |
| Peer Reviewed | Peer Reviewed |
| Volume | 6 |
| Issue | 4 |
| Pages | 379-390 |
| Keywords | internet marketing, electronic commerce, financial services industry |
| Public URL | https://uwe-repository.worktribe.com/output/1083093 |
| Publisher URL | http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=6768230&site=ehost-live |
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