Alan Tapp Alan.Tapp@uwe.ac.uk
Professor
New marketing, new marketers?
Tapp, Alan; Stone, Merlin; Nancarrow, Clive; Evans, M
Authors
Merlin Stone
Clive Nancarrow Clive.Nancarrow@uwe.ac.uk
Professor Emeritus
M Evans
Citation
Tapp, A., Stone, M., Nancarrow, C., & Evans, M. (2002, May). New marketing, new marketers?. Paper presented at EMAC Conference
Presentation Conference Type | Conference Paper (unpublished) |
---|---|
Conference Name | EMAC Conference |
Start Date | May 28, 2002 |
End Date | May 31, 2002 |
Publication Date | May 1, 2002 |
Peer Reviewed | Not Peer Reviewed |
Keywords | marketing, marketers |
Public URL | https://uwe-repository.worktribe.com/output/1078258 |
Publisher URL | http://www.emac-online.org/r/default.asp?iId=IIFKL |
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