Lynne Eagle
Andragogy, pedagogy and information technology: Implications for marketing education
Eagle, Lynne; Hunt, L. M.; Kitchen, Philip J
Authors
L. M. Hunt
Philip J Kitchen
Citation
Eagle, L., Hunt, L. M., & Kitchen, P. J. (2003, June). Andragogy, pedagogy and information technology: Implications for marketing education. Paper presented at Academy of Marketing Science World Marketing Congress
Presentation Conference Type | Conference Paper (unpublished) |
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Conference Name | Academy of Marketing Science World Marketing Congress |
Start Date | Jun 1, 2003 |
End Date | Jun 1, 2003 |
Publication Date | Jan 1, 2003 |
Peer Reviewed | Peer Reviewed |
Pages | 383-387 |
ISBN | 093783061 |
Keywords | andragogy, pedagogy, information technology, marketing education |
Publisher URL | http://www.ams-web.org/associations/213/files/conferences/2003%20wmc%20program.doc |