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Child consumers of advertising: Differences across deciles

Bulmer, S.; Hawkins, J.C; Eagle, Lynne

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Authors

S. Bulmer

J.C Hawkins

Lynne Eagle



Citation

Bulmer, S., Hawkins, J., & Eagle, L. (2004, June). Child consumers of advertising: Differences across deciles. Paper presented at Australia and New Zealand Marketing Academy Conference, Wellington, New Zealand

Presentation Conference Type Conference Paper (unpublished)
Conference Name Australia and New Zealand Marketing Academy Conference
Conference Location Wellington, New Zealand
Start Date Jun 9, 2004
End Date Jun 9, 2004
Publication Date Jan 1, 2004
Deposit Date Apr 11, 2011
Publicly Available Date Feb 23, 2016
Peer Reviewed Not Peer Reviewed
Keywords child consumers, advertising
Public URL https://uwe-repository.worktribe.com/output/1064310
Publisher URL http://pandora.nla.gov.au/pan/25410/20050805-0000/130.195.95.71_8081/WWW/ANZMAC2004/CDsite/papers/Bulmer1.PDF

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