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Determinants of nonprofit website effectiveness: The role of donor relationships

Sargeant, Adrian; Jay, E.; West, D.

Authors

Adrian Sargeant

E. Jay

D. West



Citation

Sargeant, A., Jay, E., & West, D. (2004, July). Determinants of nonprofit website effectiveness: The role of donor relationships. Paper presented at Academy of Marketing, Cheltenham

Presentation Conference Type Conference Paper (unpublished)
Conference Name Academy of Marketing
Conference Location Cheltenham
Start Date Jul 1, 2004
End Date Jul 1, 2004
Publication Date Jul 1, 2004
Peer Reviewed Not Peer Reviewed
Keywords nonprofit, website, donor relationships
Public URL https://uwe-repository.worktribe.com/output/1059596
Publisher URL http://www.academyofmarketing.org/conference-history/conference-history.html

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