Adrian Sargeant
Keeping your supporters! New approaches to stop them leaving
Sargeant, Adrian; Farthing, P.
Authors
P. Farthing
Citation
Sargeant, A., & Farthing, P. (2004, October). Keeping your supporters! New approaches to stop them leaving. Paper presented at 24th International Fundraising Congress
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | 24th International Fundraising Congress |
| Start Date | Oct 1, 2004 |
| End Date | Oct 1, 2004 |
| Publication Date | Oct 1, 2004 |
| Peer Reviewed | Not Peer Reviewed |
| Keywords | supporters, donor retention |