Skip to main content

Research Repository

Advanced Search

Why "soft science" is the key to regaining leadership in marketing knowledge (2008)
Journal Article
Tapp, A., & Hughes, T. (2008). Why "soft science" is the key to regaining leadership in marketing knowledge. European Journal of Marketing, 42(3-4), 265-278. https://doi.org/10.1108/03090560810852913

Purpose - The purpose of this paper is to highlight what the authors regard as serious problems with the continuing dominance of a "hard science" view of what constitutes "top quality" research, and to present evidence that a "softer" approach will y... Read More about Why "soft science" is the key to regaining leadership in marketing knowledge.

Poetry. Chapter 8 (2008)
Book Chapter
Grisoni, L. (2008). Poetry. Chapter 8. In M. Broussine (Ed.), Creative Methods in Organisational Research, 108-127. SAGE Publications

Business graduates and management jobs: An employability match made in heaven? (2008)
Journal Article
Wilton, N. (2008). Business graduates and management jobs: An employability match made in heaven?. Journal of Education and Work, 21(2), 143-158. https://doi.org/10.1080/13639080802080949

The rapid growth in undergraduate business education over the last three decades has coincided with the growing dominance of an economic ideology of higher education (HE); that its role is principally one of contributing to national competitiveness t... Read More about Business graduates and management jobs: An employability match made in heaven?.

The project of life: Generalizing spiritual theory for applied project management research and the interconnections (2008)
Presentation / Conference
Prabhakar, G. P. (2008, March). The project of life: Generalizing spiritual theory for applied project management research and the interconnections. Paper presented at Entrepreneurship and Firms in the New Economy

This is an inter-disciplinary systemic research work. This work is not an inter-religion comparison and attempts to establish a relationship between the disciplines of project management and spirituality. In doing so the literature review was conduct... Read More about The project of life: Generalizing spiritual theory for applied project management research and the interconnections.

Case study on Haldiram’s: India’s answer to the McDonald’s and the Pizza Huts (2008)
Presentation / Conference
Prabhakar, G. P. (2008, March). Case study on Haldiram’s: India’s answer to the McDonald’s and the Pizza Huts. Paper presented at Entrepreneurship and Firms in the New Economy

Western companies are opening up their factories and offices in India in an unprecedented manner and thus creating a need to study the organization and management of their Indian counterparts. The emergence of India as an economic power over the rece... Read More about Case study on Haldiram’s: India’s answer to the McDonald’s and the Pizza Huts.

Digital/web-based technology in purchasing and supply management: A UK study (2008)
Journal Article
Gallear, D., Ghobadian, A., & O'Regan, N. (2008). Digital/web-based technology in purchasing and supply management: A UK study. Journal of Manufacturing Technology Management, 19(3), 346-360. https://doi.org/10.1108/17410380810853777

Purpose - To date little is known about the actual level of utilisation of digital/web-based interaction technologies in purchasing and supply management (SM) in the UK. This paper seeks to address this gap in the extant knowledge through empirical r... Read More about Digital/web-based technology in purchasing and supply management: A UK study.

Accounting for financial instruments in Turkish accounting standards (2008)
Journal Article
Misirlioglu, I. (2008). Accounting for financial instruments in Turkish accounting standards

The Turkish Accounting Standards Board (TMSK) issued TMS 32, "Financial Instruments: Disclosure and Presentation” and TMS 39, “Financial Instruments: Recognition and Measurement” in 2006, and TFRS 7, “Financial Instruments: Disclosures” in 2007. Thes... Read More about Accounting for financial instruments in Turkish accounting standards.

Regulation of nutrition and health claims in advertising (2008)
Journal Article
Brennan, R., Dahl, S., Eagle, L., Morouti, O., & Czarnecka, B. (2008). Regulation of nutrition and health claims in advertising. Journal of Advertising Research, 48(1), 57-70

This article reviews the intentions and assumptions underlying calls for greater regulation of nutrition and health claims in food advertising and examines the likely impact of new European regulations on health-related claims. After providing a revi... Read More about Regulation of nutrition and health claims in advertising.

Theorising under-theorisation in research on the HRM-Performance Link (2008)
Journal Article
Fleetwood, S., & Hesketh, A. (2008). Theorising under-theorisation in research on the HRM-Performance Link. Personnel Review, 37(2), 126-144. https://doi.org/10.1108/00483480810850506

Purpose The purpose of this paper is to identify the conceptual underpinnings of the theoretical weaknesses of extant research investigating the HRM-Organizational Performance Link (hereafter HRM-P Link). Design/methodology/approach The paper reviews... Read More about Theorising under-theorisation in research on the HRM-Performance Link.

Counterfactual history, management and organizations: Reflections and new directions (2008)
Journal Article
Maielli, G., & Booth, C. (2008). Counterfactual history, management and organizations: Reflections and new directions. Management and Organizational History, 3(1), 49-61. https://doi.org/10.1177/1744935908090997

This article reflects on the papers published in the Symposium on 'Counterfactual History in Management and Organizations'. After describing the background to the symposium we review some important themes in the multidisciplinary domain of counterfac... Read More about Counterfactual history, management and organizations: Reflections and new directions.

Higher education, the ‘knowledge economy’ and ‘knowledge workers’: does current education policy make sense? (2008)
Journal Article
Wilton, N. (2008). Higher education, the ‘knowledge economy’ and ‘knowledge workers’: does current education policy make sense?

The UK higher education (HE) system has undergone a major transformation over the past three decades from a system that catered for an elite group of entrants in the late 1960s and early 1970s to one that now aims to provide tertiary education to hal... Read More about Higher education, the ‘knowledge economy’ and ‘knowledge workers’: does current education policy make sense?.

Donor retention: an exploratory study of door-to-door recruits (2008)
Journal Article
Hudson, J., & Sargeant, A. (2008). Donor retention: an exploratory study of door-to-door recruits. International Journal of Nonprofit and Voluntary Sector Marketing, 13(1), 89-101. https://doi.org/10.1002/nvsm.301

Door-to-door fundraising, where recruiters knock on the door of domestic dwellings to solicit a regular donation, is an increasingly popular recruitment technique. However, reported levels of attrition remain unacceptably high and in some cases chari... Read More about Donor retention: an exploratory study of door-to-door recruits.