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A practice theory approach to primary school physical activity: Opportunities and challenges for intervention (2019)
Journal Article
Spotswood, F., Wiltshire, G., Spear, S., Morey, Y., & Harris, J. (in press). A practice theory approach to primary school physical activity: Opportunities and challenges for intervention. Critical Public Health, https://doi.org/10.1080/09581596.2019.1695746

A significant body of critical scholarship exists problematizing the dominant behavioural-individualist approaches to public health policy and intervention, and practice theories have been noted for their potential in providing an alternative. Childr... Read More about A practice theory approach to primary school physical activity: Opportunities and challenges for intervention.

Can big business foster positive body image? Qualitative insights from industry leaders walking the talk (2019)
Journal Article
Craddock, N., Ramsey, M., Spotswood, F., Halliwell, H., & Diedrichs, P. (2019). Can big business foster positive body image? Qualitative insights from industry leaders walking the talk. Body Image, 30, 93-106. https://doi.org/10.1016/j.bodyim.2019.06.004

© 2019 Elsevier Ltd The fashion, beauty, and advertising industries have been positioned as key contributors to body dissatisfaction through the promotion of unrealistic and homogenous appearance ideals. Recently, some businesses within these industr... Read More about Can big business foster positive body image? Qualitative insights from industry leaders walking the talk.

Emotion in the ANDS (alternative nicotine delivery systems) market: Practice-theoretical insight into a volatile market (2017)
Journal Article
de Andrade, M., Spotswood, F., Hastings, G., Angus, K., & Angelova, N. (2017). Emotion in the ANDS (alternative nicotine delivery systems) market: Practice-theoretical insight into a volatile market. Social Business, 7(3-4), 391-418. https://doi.org/10.1362/204440817X15108539431569

Purpose The alternative nicotine delivery systems (ANDS) market is complex, with a range of multi-national and multi-sector stakeholders competing for market share but also clashing ideologically as the evidence about the impact and side-effects of... Read More about Emotion in the ANDS (alternative nicotine delivery systems) market: Practice-theoretical insight into a volatile market.

Conducting international consumer research with children: Challenges and potential solutions (2017)
Book Chapter
Lowry, T., Chaplin, L., Nairn, A., Gentina, E., Zawadzka, A., Bakir, A., …Spotswood, F. (2017). Conducting international consumer research with children: Challenges and potential solutions. In M. Solomon, & T. Lowry (Eds.), Conducting International Consumer Research with ChildrenRoutledge

This chapter discusses challenges faced when doing cross-cultural research with children, along with suggested solutions to these challenges. The inspiration for this chapter stems from an ongoing international public policy research project underway... Read More about Conducting international consumer research with children: Challenges and potential solutions.

Changing littering practices at Glastonbury Festival (2017)
Journal Article
Spotswood, F., & Whitaker, B. (2017). Changing littering practices at Glastonbury Festival. Social Business, 7(3-4), 263-278. https://doi.org/10.1362/204440817X15108539431497

Abstract Findings: This conceptual paper introduces practice theory as a potential alternative to the traditional ways that littering is conceptualised and tackled, and considers the strengths and pitfalls of the theoretical approach for the expe... Read More about Changing littering practices at Glastonbury Festival.

Practice-theoretical possibilities for social marketing: Two fields learning from each other (2017)
Journal Article
Spotswood, F., Chatterton, T., Morey, Y., & Spear, S. (2017). Practice-theoretical possibilities for social marketing: Two fields learning from each other. Journal of Social Marketing, 7(2), 156-171

This paper introduces key concepts from practice theory to the social change agenda, and draws on the unique contributions of the social marketing field. Practice theory has underpinned a growing stream of research in pro-environmental studies seekin... Read More about Practice-theoretical possibilities for social marketing: Two fields learning from each other.

The development of a framework for effective interdisciplinary behaviour change project management (2017)
Journal Article
Spotswood, F., & Warren, S. (2017). The development of a framework for effective interdisciplinary behaviour change project management. Social Business, 7(1), 7-26. https://doi.org/10.1362/204440817X14970183097821

Purpose: Interdisciplinary interventions for behaviour change are increasingly being considered a standard to aim for to maximise the potential for effective change of behaviours which have complex, multi-layered and interrelated causes. Despite cons... Read More about The development of a framework for effective interdisciplinary behaviour change project management.

Beyond Behaviour Change: Key Issues, Interdisciplinary Approaches and Future Directions (2016)
Book
Spotswood, F. (2016). F. Spotswood (Ed.), Beyond Behaviour Change: Key Issues, Interdisciplinary Approaches and Future Directions. Policy Press

Through its 14 chapters, this book presents a first view of the different perspectives within the fragmented field of behaviour change. The first part presents a series of perspectives of behaviour change as it is currently researched and implemented... Read More about Beyond Behaviour Change: Key Issues, Interdisciplinary Approaches and Future Directions.

Evaluating the impact of policy: The built environment and travel behaviour (2016)
Book Chapter
Melia, S. (2016). Evaluating the impact of policy: The built environment and travel behaviour. In F. Spotswood (Ed.), Beyond Behaviour Change: Key Issues, Interdisciplinary Approaches and Future Directions, 89-112. Policy Press

This chapter will examine the impact of policies that change the built environment in order to influence travel behaviour. It reviews the contested debate around spatial planning and travel behaviour, focussing on city-wide urban intensification. I... Read More about Evaluating the impact of policy: The built environment and travel behaviour.

Children as vulnerable consumers: a first conceptualisation (2016)
Journal Article
Spotswood, F., & Nairn, A. (2016). Children as vulnerable consumers: a first conceptualisation. Journal of Marketing Management, 32(3-4), 211-229. https://doi.org/10.1080/0267257X.2015.1107616

© 2015 Westburn Publishers Ltd. Understandings of consumer vulnerability remain contentious and despite recent developments, models remain unsuitable when applied to children. Taxonomic models, and those favouring a ‘state’- or ‘class’-based approach... Read More about Children as vulnerable consumers: a first conceptualisation.

An introduction to theories of behaviour (2016)
Book Chapter
Chatterton, T. (2016). An introduction to theories of behaviour. In F. Spotswood (Ed.), Beyond Behaviour Change: Key Issues, Interdisciplinary Approaches and Future DirectionsPolicy Press

An critical introduction to 'classical' theories of behaviour, including their historical context - including Theory of Planned Behaviour, Theory of Reasoned Action and Theory of Interpersonal Bhaviour

Introducing social practices theory to the social marketing agenda (2015)
Presentation / Conference
Spotswood, F. (2015, April). Introducing social practices theory to the social marketing agenda. Presented at World Social Marketing Conference

This paper introduces Social Practices Theory (SPT) as a way of facilitating necessary evolution in social marketing. SPT conceptualises individuals as carriers of practices comprising materials, competences and meanings (Shove et al., 2012). The the... Read More about Introducing social practices theory to the social marketing agenda.

A cultural case study for social marketing (2015)
Book Chapter
Spotswood, F. (2015). A cultural case study for social marketing. In R. Gordon, & J. French (Eds.), Strategic Social MarketingSAGE

The starting point for this study was that obesity in the UK, as elsewhere in the West, is socio-economically patterned. This is thought to be due to the low rates of physical activity within lower socio-economic groups and the social-patterning of o... Read More about A cultural case study for social marketing.

Analysing cycling as a social practice: An empirical grounding for behaviour change (2015)
Journal Article
Spotswood, F., Chatterton, T., Tapp, A., & Williams, D. (2015). Analysing cycling as a social practice: An empirical grounding for behaviour change. Transportation Research Part F: Traffic Psychology and Behaviour, 29, 22-23. https://doi.org/10.1016/j.trf.2014.12.001

Despite significant national and local efforts over the last decade to stimulate uptake of cycling in the UK, levels of cycling (particularly utility cycling) remain at around 2% of journeys. Understanding of cycling behaviour and subsequent developm... Read More about Analysing cycling as a social practice: An empirical grounding for behaviour change.

“Obviously in the cool group they wear designer things”: A social practice theory perspective on children’s consumption (2015)
Journal Article
Nairn, A., & Spotswood, F. (2015). “Obviously in the cool group they wear designer things”: A social practice theory perspective on children’s consumption. European Journal of Marketing, 49(9-10), 1460-1483. https://doi.org/10.1108/EJM-10-2013-0557

© 2015, Emerald Group Publishing Limited. Purpose – This paper aims to propose the lens of social practice theory (SPT) as a means of deepening insights into childhood consumer culture. Design/methodology/approach – The data comprise four qualitative... Read More about “Obviously in the cool group they wear designer things”: A social practice theory perspective on children’s consumption.

Using social practice theory to frame the contribution of social marketing in the multidisciplinary future of ‘behaviour change’ (2014)
Presentation / Conference
Spotswood, F. (2014, September). Using social practice theory to frame the contribution of social marketing in the multidisciplinary future of ‘behaviour change’. Presented at Broadening the scope

Background The 2011 House of Lords Behaviour Change report concluded that ‘behaviour change’ must become multi-disciplinary, criticising the government’s myopic commitment to ‘nudge’. It emphasised that any single-approach strategy will fail to tac... Read More about Using social practice theory to frame the contribution of social marketing in the multidisciplinary future of ‘behaviour change’.

From the 4Ps to COM-SM: Reconfiguring the social marketing mix (2013)
Journal Article
Gordon, R., Tapp, A., & Spotswood, F. (2013). From the 4Ps to COM-SM: Reconfiguring the social marketing mix. Journal of Social Marketing, 3(3), 206-222. https://doi.org/10.1108/JSOCM-01-2013-0011

In this paper, the authors aim to contend that the 4Ps of social marketing have been stretched beyond breaking point. Originally designed for social marketing mixes that contained products and prices, the social marketing 4Ps are no longer fit for pu... Read More about From the 4Ps to COM-SM: Reconfiguring the social marketing mix.

Beyond persuasion: A cultural perspective of behaviour (2013)
Journal Article
Spotswood, F., & Tapp, A. (2013). Beyond persuasion: A cultural perspective of behaviour. Journal of Social Marketing, 3(3), 275-294. https://doi.org/10.1108/JSOCM-01-2013-0006

Purpose: This research suggests that understanding problem behaviours through a cultural lens may offer multifarious layers of insight and provide opportunities for more effective intervention than the classical psychological perspective and cognitiv... Read More about Beyond persuasion: A cultural perspective of behaviour.


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