Stephen Lee
Morality and markets: an exploration on the impact of charity reputation on donor intention
Lee, Stephen; Sargeant, Adrian; Tapp, Alan
Citation
Lee, S., Sargeant, A., & Tapp, A. (2004, September). Morality and markets: an exploration on the impact of charity reputation on donor intention. Paper presented at Fourth Annual Colloquium on Nonprofit, Social and Arts Marketing
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | Fourth Annual Colloquium on Nonprofit, Social and Arts Marketing |
| Start Date | Sep 1, 2004 |
| End Date | Sep 1, 2004 |
| Peer Reviewed | Not Peer Reviewed |
| Keywords | morality, markets, charity, reputation, donor intention |
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